Rebecca Minkoff has cleverly found a way to extend the conversation with her customers. (I am a huge fan, and not just because we share the same first name!)
Now, Rebecca Minkoff enthusiasts can log into Minkette.com, and get the latest in fashion, celebrity gossip, and even music.
Currently in Beta version, Minkette offers Rebecca Minkoff’s blog, giving loyalists even more access, as well as the opportunity to create a profile and participate in forums--a relatively “cool” concept from a well-known brand.
Log on to Minkette.com to check it out for yourself.
