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I'm beginning to feel very encouraged these days when big name designers embrace social media, especially in the name of Twitter. When I learned that Rachel Roy, has started Tweeting as well, I couldn't click the "Follow" button fast enough.

And now, she is giving her @Rachel_Roy Twitter followers the opportunity to get to know her behind-the-scenes.

On April 29th, Rachel will be guest Tweeting on @Coutorture LIVE (6 PM - 8 PM EST) from the Rachel Rachel Roy launch event. (Follow @Coutorture for more info!)

If that's not enough, the talented and inspiring designer will give her fans and followers the opportunity to ask her questions about her designs, including her new diffusion line, Rachel Rachel Roy: on April 30th at 3 PM EST, Rachel will be participating in her first ever LIVE Twitter press conference!

The Twitter press conference is available to all who tag questions with #RachelRoy!

For even more Rachel Roy, check out her Facebook and YouTube pages:
Become a Fan of Rachel Roy on Facebook: http://www.facebook.com/pages/Rachel-Roy/66287349227?ref=ts

Subscribe to Rachel Roy videos on YouTube: http://www.youtube.com/rachelrachelroy

I hate to admit it, but I'm not a big fan of football season. Every Sunday afternoon, or Monday evening, my boyfriend is taken captive by two opposing teams. And even though I'm not, by any means, a fan of sports teams from New England, I can settle down on the couch if it means a certain Tom Brady is playing.

So, when I heard Mr. Brady himself collaborated with the men's fragrance giants, Stetson, I was curious.

(In all honesty, the excitement stemmed from not only Tom Brady, but also from the fact that I've always been more fond of men's fragrances than women's.)

The new fragrance, All American Stetson is a pleasant blend of black suede, ginger, musk, cedar leaf, and fresh water ferns. You know, the fragrance notes that the "All-American" guy, like Tom Brady, would be fond of. And, the bottles retail at a pretty good price.

Also, in an attempt to get everyone excited about the launch, The Stetson/Brady camp have also teamed up to create an interactive online game that lets you compete against Tom Brady in events like motocross and snowboarding. (You can check out the game at www.allamericanstetson.com).

It's kind of refreshing to see big name athletes like Tom Brady embracing fragrance. If you're looking for a gift for a man in your life, a boyfriend, husband, brother, whomever, Stetson All American might be a good route to go.